What Are The Responsibilities Of An Inside Sales Manager?

inside sales manager


Inside sales managers play a critical role in companies’ success. However, hiring an inside sales team can be a daunting task. First, you need to find someone capable of managing and motivating a team of sales reps while also producing results themselves. With the right person in the role, your organization can see tremendous growth.


So, how do you find someone best for the job? What are the specific responsibilities and skills they need to be successful? 


In this article, Let’s elaborate on the responsibilities and skill requirements that an inside sales manager should possess to make your company successful. Keep reading!


Responsibilities of an Inside Sales Manager


The responsibilities of an inside sales manager vary depending on the size and structure of the organization. For example, in a small organization, the inside sales manager may be responsible for all aspects of the sales process, from generating leads to closing deals. In a larger organization, the inside sales manager may have a team of sales representatives. 


Ultimately, they are the key to building a high-performing sales team to ensure customer satisfaction. But responsibilities don’t stop here! The following list outlines more liabilities of an inside sales manager.


  1. Administration of the whole inside sales team includes hiring, supervising, and training the team.
  2. Establishing and achieving the sales team’s targets through inside sales representatives. 
  3. Responsible for meeting or exceeding sales targets and developing and implementing sales strategies.
  4. Maintaining and developing the compatibility of the customer service chain through regular sales calls.
  5. Tracking sales and generating reports on sales forecasts, goals, and results.
  6. Responsible for conveying all customer-related issues to the sales team and suggesting improvements.
  7. Researching and discovering new techniques for team development by actively taking part in sales meetings.
  8. Performing online demonstrations to increase new customers’ interest in the company’s brand.
  9. Conduct performance reviews and take disciplinary action when necessary.
  10. Be aware of customer behavior, needs, and requirements to satisfy them.
  11. Maintaining a precise record of all the leads and actual sales of the organization.

Requirements and Skills to Be Consider For An Inside Sales Manager


An inside sales manager is responsible for the sales team’s success and must possess specific skills and knowledge. The requirements for this position vary depending on the company, but some key qualities are essential for all inside sales managers and are listed below.


  1. Proven experience in B2B sales as an inside sales manager.
  2. Expertise in working with client management with an excellent record of customer service skills.
  3. Good communication skills, both written and verbal.
  4. In-depth knowledge of the sales administration process.
  5. Should possess strong analytical and problem-solving skills.
  6. Knowledge in dealing with complex situations and customers of an inconsistent nature.
  7. Proficiency in CRM tools, telecommunication, and cold calling, and capable of using meeting rooms for web presentations like Zoom, Google Meet, etc.
  8. Ability to handle multiple complicated calls daily.
  9. Ability to handle and manage things around under minimal supervision by senior authorities.  

To be an effective inside sales manager, it is essential to understand and manage performance. 


Also, Read this article: How Should You Manage Performance As An Inside Sales Manager?


When hiring an inside sales manager, looking for someone with experience leading a team and proven success in driving results is essential. Additionally, be sure they have a solid understanding of selling your product or service with strong communication skills. If you can find someone who fits the above description, you’ll be well on your way to increased sales and growth for your business.


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