After running 4 months of preliminary campaign, movingDneedle (now FunnL) successfully generated qualified sales meetings for the client. The leads generated for them was an overall result of running campaigns based on the LQP (Lead Qualification Parameter) as defined by the customer.
movingDneedle (now FunnL) conducted a detailed market study understanding the ecosystem for the customer in the mentioned markets.
movingDneedle (now FunnL) discussed the lead qualification specifications with the client to perceive the business requirements in detail.
The customer wanted to expand its reach to a new class of customers who are Amazon sellers doing annual revenue 10 MN – 800 MN. They wanted to meet the decision makers from the Operations, IT, Marketing, Business Heads, and Technology who were willing to see the value in the platform provided by the customer.
The campaign was designed to generate leads and sales appointments within various organizations targeting the BSFI, Healthcare/Pharma, Manufacturing, Aerospace and Defense, Energy & utilities, Hospitality, ISV, Telecommunications, Media & entertainment and Real estate.
Global healthcare consulting and technology firm focused on helping hospitals optimize their workforce in the most fiscally responsible and efficient manner.
Till now the company was looking for ventures in the IT and ITES industry. Now when they realized that they need to explore different market segments like Energy & Utilities, Hotels & Retail, Consumer Packaged Goods, Pharmaceuticals, Retail Banking and Telco companies they started looking for a preferred partner in helping them connect to these business segments.
The customer has helped several leading pharma companies transform their packaging processes into a world-class operation. The integrated Harmony platform brings together all the critical elements under one umbrella to help address the diverse needs of the pharma & life sciences industry.
A healthy sales pipeline of 300 meetings during 12 months of campaign cycle for each campaign was developed for the customer sales team.
One of the leading start-ups in expense management and fraud compliance solutions upturns its sales pipeline using movingDneedle sales lead generation program
A leading video production company engages movingDneedle as their strategic partner in sales lead gen program
The customer is the leading provider of cloud-based video curation solutions to the online publishing, non-profit, community and ad network markets. The solutions enable websites to curate, upload, and aggregate content. This video curation solutions power the world’s most engaging video websites.
An industry pioneer in data storage and virtualization builds a healthy sales pipeline for its sales professionals using movingDneedle campaign strategy in the USA & UK market